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When What's Next, is //NKST.
Unlike BIG marketing agencies and BIG consulting firms, we get more done with fewer layers in less time producing better results

Douglas Longenecker
Dec 11, 20243 min read
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Smart Data Says What? How to Update Your Data Strategy Roadmap with AI.
How to get ready to integrate your company and customer data with artificial intelligence.

Douglas Longenecker
Aug 20, 20244 min read
47 views
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Everything is AI'd AF. Now What? (part1)
It feels as if we are collectively choking on the ubiquity of AI-with the hype promising us that everything will be better, stronger, faster

Douglas Longenecker
Mar 16, 20243 min read
44 views
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Three Keys to Overcoming Adversity: How to Flex, Pivot and Adapt
create pathways that enable your organization to evolve its corporate culture with 3 mission-critical steps of how to Flex, Pivot and Adapt

Douglas Longenecker
Mar 26, 20233 min read
58 views
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The Top Three Challenges in Letting Go of Business-As-Usual Programs, Mindsets and Culture
Explore the top 3 challenges of taking on a company-wide initiative to proactively future-proof your business for an era of uncertainty
Douglas Longenecker
Nov 25, 20223 min read
55 views
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What's Next, is //NKST: Our Story of Exploding the Box
In this new business reality, //NKST is the result of blowing up the boxes of traditional strategic consultancies and agency models.
Douglas Longenecker
Mar 22, 20223 min read
47 views
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In Times of Chaos, PR and Communications Seize the Day
Here are four tips on how to prepare for and manage your communications strategy in times of chaos and uncertainty.
Tara Baumgarten
Mar 22, 20223 min read
43 views
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CX Strategy: Scariest Scenarios to Confront
Here are three of the most terrifying scenarios of developing a Customer Experience strategy and how you can confront them...
Douglas Longenecker
Oct 28, 20214 min read
49 views
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Five Lessons for the Fiercely Independent...
//NKST is the culmination of a career's worth of hardships, blessings, experiences and opportunities.
Douglas Longenecker
Jun 30, 20214 min read
38 views
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The Reluctant Entrepreneur and the Story of What's //NKST: Here's to 2 Years of All Good Things...
At it's very core, //NKST is here to help growth-minded leaders know where to go next and how to make bold moves with confidence...
Douglas Longenecker
May 25, 20214 min read
35 views
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Tara Baumgarten is Tapped by //NKST to Reimagine the Role of PR and Strategic Communications
Tara Baumgarten is Tapped by //NKST to Reimagine the Role of PR and Strategic Communications
Douglas Longenecker
May 18, 20212 min read
81 views
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Four Ways to Spring Clean Your Business During the Pandemic
Spring cleaning shouldn’t only apply to homes. Businesses can and should take full advantage of this time of year...
Meghan McGrail
Apr 28, 20213 min read
13 views
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Business Is Always Personal: Screen2Screen. Mask2Mask. Human2Human.
A personal experience of adapting to pandemic work life and the new world of doing business behind the mask a year later.
jcarnold
Apr 20, 20213 min read
32 views
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Five Benefits of Outsourcing Marketing
We believe that outsourced marketing is not only worth the investment but extremely beneficial for all
companies to consider...
Meghan McGrail
Jan 24, 20212 min read
50 views
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Donald Christensen Jr. Joins //NKST to Accelerate Agency Growth.
He brings a wealth of experience, wisdom and enthusiasm to financial services. Summit, NJ, January 14, 2021 - We are excited to announce...
Meghan McGrail
Jan 14, 20212 min read
108 views
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A Time It Was and What a Time It Was, It Was...2020.
here’s to creating an atmosphere of wide-open possibilities and discovering what challenges we're ready for next (um, //NKST)…
Douglas Longenecker
Dec 29, 20203 min read
53 views
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Why "Confidence" Should be One of Your Competitive Advantages
But, confidence isn’t as easy as it sounds. Show too much, and you're an asshole. Show too little and you may appear like...
Douglas Longenecker
Dec 28, 20203 min read
39 views
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Fear, Uncertainty and Discomfort are Compasses Toward Growth
...executive leaders need to recalibrate what it takes to realize significant growth and how to align deliberate forms of change...
Douglas Longenecker
Nov 11, 20204 min read
83 views
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Liberte. Liberta. Liberty.
As a hybrid organization, now is the time we declare our independence from both ad agencies and strategic marketing consultancies.
Douglas Longenecker
Jun 30, 20202 min read
41 views
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//NKST Launches New Program to Assist Small Business and 2020 College Graduates.
In response to the Covid-19 crisis, //NKST is collaborating with students from the School of Communications and Information at Rutgers
Douglas Longenecker
Jun 1, 20202 min read
55 views
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